Plan with Sparrow

Sparrow plans with you in Creative Studio

Sparrow, the quick, dependable model from Operator, now powers the Creative Studio assistant. Plan your campaign with it, then press Start creating to make the first batch exactly as planned.
On Pro and Enterprise, turn on Extended Planning in Plan mode when a campaign needs more thought. It plans in more depth, and its replies are labeled Extended Planning.

Open Settings while you plan to choose the model, detail, output size, images per ratio, aspect ratios and platform.
Sparrow can suggest settings, but anything you set stays as you set it unless you ask for a change. If its plan differs, it keeps yours and tells you.
Start creating uses those settings for the first batch, whether or not the Creative Brief is open.

Paste up to 2 links in a message. Sparrow opens public pages, reads their text and shows a Read page entry in the reply.
If a page is private, behind a login or can’t be opened, Sparrow says it couldn’t open it instead of guessing.

Not on Pro or Enterprise? You have 15 free Pro art direction generations again on Ultra Max. The allowance was refreshed in October 2026, so people who used their first 15 get a fresh 15.
Pro art direction runs only on Ultra Max. Pro and Enterprise get it on every new Ultra Max generation. Light, Standard and Ultra use standard art direction and never use a pass. The gallery shows how many passes you have left; edits and regenerations of an existing image skip it.